REDBAND: Give the People What They Want By John Sciacca

Give the People What They Want By John Sciacca

When you think about it, we custom integrators work in a strange industry… An industry unlike any other.

Often we encounter people that not only aren’t sure exactly what it is we do, but also aren’t sure they even want or need what we offer. This is a dynamic pretty much unlike any other shopping/buying experience.

As an example, consider a typical purchasing encounter that people might go through.

Customer: “I want to buy a (car, watch, piece of art, bottle of wine).”

Salesman: “OK. Do you have your eye on anything in particular?”

Customer: “Well, I’ve been doing some research and I really like this (car, watch, piece of art, bottle of wine).”

Continue reading by clicking the link Below:

http://johnsciacca.webs.com/apps/blog/show/25319003-give-the-people-what-they-want

JSRedband1

John Sciacca started a personal blog back in 2010 which dared to ask the hard questions like, “Huh?” and “Whaa?” all written in a pithy, deliciously witty and uproarious manner. His blog likes to make new friends and would love to have you over for some caramels. You can follow John Sciacca on Twitter @sciaccatweets  and at his personal blog www.johnsciacca.webs.com

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