REDBAND: Helping DIY’ers Recognize the Benefits of Professional Home Automation By Todd Anthony Puma

Helping DIY’ers Recognize the Benefits of Professional Home Automation

By Todd Anthony Puma

My wife and I went to meet a new neighbor who didn’t know that I am a custom integrator. He couldn’t stop raving about his new wireless audio system and universal remote, both of which he bought at a big box store. I struggled with it, but I kept my mouth shut.

We’ve all been there. A customer calls us to do an estimate and when we get there, they start talking about consumer-grade, DIY systems that they’ve heard about or used in their summer vacation home. You know that the custom solution is better, but they already have a picture in their head. So how do you convince them that what you sell is right for them, often when what you’ll be recommending is more expensive?

I always make sure to start with the current situation, their lifestyle, and how they will use the system. If it is a retrofit project, some of the consumer-grade audio solutions can work well; if it’s wireless and doesn’t require running new wires or patching and painting. However if it is a renovation or new construction, I then start with the reliability discussion.

Continue reading on Here (Click the link below):

http://www.residentialsystems.com/default.aspx?tabid=90&EntryId=537

ToddRedband

 

Todd Anthony Puma is the CEO & Founder of The Source Home Theater. Check out his  website at The Source Home Theater and follow him on twitter at  @ToddAnthonyPuma .

Speak Your Mind

*