Quick Tips: What Not to Do at Infocomm 2013 as a First Time Attendee
Do Not Over Commit
You’ll drive yourself insane if you are the type of person who lives and dies by the hands of the clock. Just remember that there are 35,000 attendees all with the same goal. The best way to prepare for the show is to develop a flexible schedule and a “must see” list. Prior to the show try to book one appointment in the morning and one in the afternoon for each day by contacting the product reps. Most booths are very well organized with their appointments. Be sure to check in at your scheduled time and if it’s running over make sure to let them know that you plan to reschedule. In between those previously scheduled appointments, visit as many booths as you can. The show can seem overwhelming with so many products to see and places to be. Try to enjoy the ride and soak in as much as you can.
Do not Limit Yourself to a Specific Area
Explore! One of the biggest mistakes you could make is to limit yourself to one particular area or niche. I get it … you’re all about “Audio” but why limit yourself to just one area of technology. Try branching out to an area that you may not be familiar with. The show can be a great place to learn about all the different technologies that make up the AV industry. It’s also a great opportunity to meet new people and network as well. You may want to consider joining an Infocomm Committee or Council such as the AV Technology Managers Council or the Independent Programmers Council. Try taking a class, participate in a seminar or attend a product demo to broaden your show experience. Venture outside of your comfort zone and you may find that your time at the show may become more enjoyable and rewarding.
Do not “Write off” the last day of the show
I find that the last day of the show is a great time to see the booths that were overcrowded or overbooked. By Friday the crowds typically thin out and the atmosphere seems more relaxed. Chances are you will be able to get into those hard to reach booths that were packed the first 2 days. Seize the opportunity to visit those popular booths or carve out some time to visit the smaller booths tucked away in the back. You may come across some great products or solutions at those smaller booths. Plan your travel accordingly and if possible try to use Friday to your advantage, book some appointments and check them off your Bucket List. You will be glad you did.
What Tip do you have for the Infocomm First Timer? Post in the comments section below.