Home Theater Doomed?! Hardly… by John Sciacca
A recent post by my brother-blogger-in-arms, Andrew Robinson, caught my eye and I felt compelled to respond. His post was “Commercial Cinema May Be Doomed But Home Theater Is Far From Safe.”
First, I think that it’s important to note that despite all of its foibles, and all of the griping that you read about here, and all of the reasons why the multiple may very well deserve to die we’ll probably always have “commercial cinema” around in some form. For many, the cost of owning even a modest home theater system is prohibitive of just impractical in their living space. There will always be a desire to see films on the largest screen possible, and that will mean a commercial experience. There will always be a desire to see films in the most cutting edge manner – IMAX, Dolby Atmos – available and that will mean a commercial experience. And there will always be films that you want to see in a shared, communal experience to revel in the roller coaster of emotions with hundreds of others.
Further you have a reluctance of film studios to break away from the theater exhibition model. Pete Kafka at All Things D recently interviewed of Michael Lynton, CEO of Sony Corporation of America and Sony Entertainment, and asked, “You are not going to fulfill my desire to let me see Zero Dark Thirty at my house for a bunch of money when it’s still in the theaters?”…
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John Sciacca started a personal blog back in 2010 which dared to ask the hard questions like, “Huh?” and “Whaa?” all written in a pithy, deliciously witty and uproarious manner. His blog likes to make new friends and would love to have you over for some caramels. You can follow John Sciacca on Twitter @sciaccatweets and at his personal blog www.johnsciacca.webs.com